Privacy Policy

Effective Date: February 4, 2026

IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

Z-Ultimate Self Defense Studios, LLC (“we,” “us,” or “our”) DOES NOT share customer opt-in information, including phone numbers and consent records, with any affiliates or third parties for marketing, promotional, or any other purposes unrelated to providing our direct services. All text messaging originator opt-in data is kept strictly confidential.

Z-Ultimate Self Defense Studios is serious about protecting your online privacy. This Privacy Policy explains our views and practices concerning privacy, and how they may pertain to you as a user of our website.

“You” or “Your” means you as a participant in or as a user of the Z-Ultimate Self Defense Studios website. “We” or “Our” or “Us” means Z-Ultimate Self Defense Studios, LLC. “Our site” means ZUltimate.com.

All information transmitted, printed or otherwise submitted to Z-Ultimate Self Defense Studios via this website shall be deemed to be the property of Z-Ultimate Self Defense Studios and Z-Ultimate Self Defense Studios shall be free to use such information for any lawful purpose as detailed herein, except that text messaging originator opt-in data and consent records are excluded from general data use and sharing provisions and are protected under the terms specified in Section 3: SMS Messaging & Compliance.

This site contains links to other sites and we are not responsible for the privacy practices or the content of such sites.

We reserve the right to release such information to law enforcement or other governmental officials as we, in our sole and absolute discretion, deem necessary to comply with the law.

Section 1: Information We Collect

We automatically collect and/or track the following:

  • Web page http headers (home server domain names, IP address, type of client computer, and type of Web browser);
  • Information knowingly provided by you through on-line forms, registration forms, surveys, and/or other entries, such as email addresses, personal, financial or demographic information;
  • Phone numbers and opt-in records with timestamps for all communication channels, including SMS text messaging;
  • Information, user specific or aggregate, on what pages our visitors access; and
  • E-mail addresses of visitors that communicate with Z-Ultimate Self Defense Studios via e-mail.

Section 2: Use of Data Collected

We use your personal, demographic and profile data to enhance your experience at our site and to enable us to present content we think you might be interested in. We use your contact information to send you information about our company and promotional material from our partners. We may also use your personal, demographic and profile data to improve our site, for statistical analysis, for marketing and promotional purposes, and for editorial or feedback purposes for our advertisers. Information collected by us may be added to our databases and used for future telemarketing, SMS text-messaging, e-mails or postal mailings regarding site updates, new products and services, upcoming events, and/or status of orders placed online. By using this site, you agree that you may be contacted in any manner contemplated in this section even if your number is found on a do not call registry, in-house list or similar registry.

Section 3: SMS Messaging & Compliance

Text Message Program Terms & Conditions

By opting into our SMS messaging services, you agree to receive text messages related to our services, including appointment reminders, customer support, promotional offers, and important updates about Z-Ultimate Self Defense Studios programs and services.

Opt-In & Consent:

  • You will only receive messages if you have explicitly opted in
  • We maintain timestamped records of all opt-in actions
  • We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws

Opt-Out Instructions:

  • You can cancel SMS notifications at any time by replying “STOP”
  • You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
  • All opt-out requests are processed immediately

Message Frequency & Content:

  • Message frequency varies based on your interactions with our business and active promotional campaigns
  • Messages may include appointment reminders, scheduling confirmations, customer service communications, and promotional content about our martial arts programs, special offers, and events
  • By opting in, you consent to receive both transactional and marketing messages

Help & Support:

  • Reply “HELP” for assistance or contact us at HQ@zultimate.com
  • Customer support is available during regular business hours

Carrier Information:

  • Standard message and data rates may apply
  • Carriers are not liable for delayed or undelivered messages
  • Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers

SMS Data Protection Statement

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as SMS aggregators and messaging service providers who deliver the messages you have consented to receive, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We implement strict data protection measures to safeguard your SMS opt-in information and consent records.

Section 4: Disclosure of Data to Third Parties

If you choose to provide personal information, it will be used for the following purposes:

  • Considering you for a Z-Ultimate Self Defense Studios product or service;
  • As required by law; and
  • For marketing products and services which we determine, in our sole judgment, that you might find of interest. We reserve the right to share, rent, sell, or otherwise disclose data we collect to third parties. Any third party we share, rent, sell, or otherwise disclose data to will be prescreened by us, determined by us to be reputable, and will use the personal data for marketing products and services which we determine, in our sole judgment, that you might find of interest.

IMPORTANT EXCEPTION: All the above data sharing provisions exclude text messaging originator opt-in data and consent records. SMS opt-in information, including phone numbers and consent records, will NOT be shared, sold, rented, or disclosed to any third parties, excluding only SMS aggregators and providers who deliver the text messages you have consented to receive. All service providers handling SMS data are contractually obligated to maintain confidentiality and security.

Section 5: Data Security

We implement and maintain reasonable security measures to protect your personal information:

  • Encryption of sensitive data in transit and at rest
  • Secure access controls and authentication mechanisms
  • Regular security assessments and updates
  • Employee training on data protection
  • Breach notification protocols in accordance with applicable laws
  • Secure backup systems and disaster recovery procedures

Despite these measures, no method of transmission over the Internet or electronic storage is 100% secure. We strive to use commercially acceptable means to protect your personal information but cannot guarantee absolute security.

Section 6: Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Analyze site traffic and user behavior
  • Remember your preferences
  • Improve website functionality and user experience
  • Measure the effectiveness of our services

You may control cookies through your browser settings. Disabling cookies may limit your ability to use certain features of our website.

Section 7: Your Opt-Out Rights & Choices

You have the right to:

  • Access, update, or delete your personal information
  • Opt-out of marketing emails by clicking “Unsubscribe” in our emails
  • Opt-out of SMS messages by replying “STOP”
  • Request information on how we process your data
  • Withdraw consent at any time for future communications

You may opt-out of receiving communications from us and/or our partners by not submitting your information. We also allow you to remove your information from our marketing lists. If you remove your information from our marketing lists it will no longer be used by us to send promotional correspondence to you. You can remove your information from our marketing lists by clicking on the “Unsubscribe” link at the bottom of every email we send you, by replying “STOP” to any text message, or by sending your request, in writing, via email to: HQ@zultimate.com

Section 8: We Do Not Intend to Collect Data from Children

The information and services provided to us or our affiliates, sponsors, and advertisers are not intended to be viewed by children (under 18 years old). No information collected from children is knowingly used for any marketing or promotional purposes whatsoever, either inside or outside Z-Ultimate Self Defense Studios. No part of Z-Ultimate Self Defense Studios’ web site is structured to attract anyone under the age of 18.

Section 9: Our Right to Contact You

We reserve the right to contact you regarding your account status and changes to subscriber agreements, privacy policy, or any other policies or agreements relevant to you.

Section 10: Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies. This privacy policy applies only to information collected by Z-Ultimate Self Defense Studios.

Section 11: Our Right to Change

We reserve the right to change this policy at any time by notifying you of the existence and location of the new or revised privacy policy or by posting the changes online at our site. For significant changes, we will notify you by email or through a notice on our website.

Section 12: Our Contact Information

If you have any questions about this privacy statement, the practices of this site, or your dealings with this website, you can contact us via email sent to: HQ@zultimate.com

Z-Ultimate Self Defense Studios, LLC Website: www.zultimate.com Email: HQ@zultimate.com

Section 13: Anti Spam Policy – Can-Spam Act Compliance

Z-Ultimate Self Defense Studios is dedicated to ensuring compliance with the ‘Can-Spam Act’, which took effect January 1, 2004. You may receive email from Z-Ultimate Self Defense Studios in the following circumstances:

  • Acknowledging your application has been received and requesting additional action
  • Requests for additional information to support your current application
  • Response to your inquiries regarding the status of your transactional requests
  • Thanking you for your valued business
  • Advertisements for our products, services, changes in services, new product availability
  • Advertisements for third party products and services where we have determined that such product or service may be of interest to our customers

To ensure compliance with the Can-Spam Act, Z-Ultimate Self Defense Studios has implemented the following guidelines for email delivery:

  • All emails sent to you by Z-Ultimate Self Defense Studios will clearly identify Z-Ultimate Self Defense Studios as the sender
  • The Subject Line of any email you receive will always accurately describe the subject matter of the email
  • Any email from Z-Ultimate Self Defense Studios will include the ability to unsubscribe from future email messages
  • Unsubscribing will ensure the customer is removed from ALL lists at Z-Ultimate Self Defense Studios; this excludes customer service emails regarding the processing and status of a current product or service
  • All emails sent to you directly by Z-Ultimate Self Defense Studios include valid postal address information in the footer
  • All third party marketing partners are required to comply with the Can-Spam Act
  • Emails sent to you directly by Z-Ultimate Self Defense Studios will include an email address and physical address where you can send suggestions, complaints or other correspondence

Section 14: Information for ISPs

Web site: ZUltimate.com Email Address: HQ@zultimate.com

Z-Ultimate Self Defense Studios understands consumers’ concerns over the use of their personal information. We hope this information will relieve any concerns your company may have regarding our email policies. Z-Ultimate Self Defense Studios and its affiliated sites use only an “opt-in or opt out” method of obtaining customer information, and it is not our policy or desire to send unsolicited email. We obtain email addresses and personal information from third parties that follow the same set of policies. Z-Ultimate Self Defense Studios email messages sent always include information about the origin of the emails and instructions on how recipients can unsubscribe from receiving future email messages.

From time to time, Z-Ultimate Self Defense Studios will enter into an arrangement with a third party website to allow individuals to opt into our marketing program on those third party websites. In each case the third party websites have represented and warranted to us, among other things:

  • That the data was collected voluntarily from individuals on website registrations and co-registrations,
  • That the sellers have a right, under any applicable privacy statements, to transfer the data to us, and
  • That Z-Ultimate Self Defense Studios has the right to send marketing offers to the individuals.

We hope this information satisfies any questions or concerns you may have regarding the email practices of Z-Ultimate Self Defense Studios. If you have additional questions or wish to discuss this matter further, please contact us at: HQ@zultimate.com

By using our website and services, you consent to this Privacy Policy.